Making the mobile industry a better place
Lucas Moscon • App Growth Enthusiast
Hobby
Mobile App Growth
Based in
Barcelona, ES
Making the mobile industry a better place
Lucas Moscon • App Growth Enthusiast
Hobby
Mobile App Growth
Based in
Barcelona, ES
Making the mobile industry a better place
Lucas Moscon • App Growth Enthusiast
Hobby
Mobile App Growth
Based in
Barcelona, ES
quick intro
An ordinary guy from 🇦🇷
Low-tolerance to guru's bullshit
Lucas Moscon
My resume: contact anyone I worked with in the past and ask for feedback or invite to eat some asado to give you some info for free :)
quick intro
An ordinary guy from 🇦🇷
Low-tolerance to guru's bullshit
Lucas Moscon
My resume: contact anyone I worked with in the past and ask for feedback or invite to eat some asado to give you some info for free :)
quick intro
An ordinary guy from 🇦🇷
Low-tolerance to guru's bullshit
Lucas Moscon
My resume: contact anyone I worked with in the past and ask for feedback or invite to eat some asado to give you some info for free :)
gurus will call this section "high-income skills"
Things I usually do well
User acquisition
The art of aligning expectations. No black hat secrets. I just make sure that more money comes in than goes out.
Performance
Ad Monetization
Thinking of different ways to increase ARPU in a way that has a positive impact on user retention and user experience.
Monetization
SKAdNetwork & Privacy Sandbox
Simplifying the way to communicate the new changes in attribution and privacy that Apple and Google don't make.
Measurement
App store optimization
Doing the little that can be done today to achieve incrementality. Fundamentals and logic at its best. Good luck with the agencies.
ASO
gurus will call this section "high-income skills"
Things I usually do well
User acquisition
The art of aligning expectations. No black hat secrets. I just make sure that more money comes in than goes out.
Performance
Ad Monetization
Thinking of different ways to increase ARPU in a way that has a positive impact on user retention and user experience.
Monetization
SKAdNetwork & Privacy Sandbox
Simplifying the way to communicate the new changes in attribution and privacy that Apple and Google don't make.
Measurement
App store optimization
Doing the little that can be done today to achieve incrementality. Fundamentals and logic at its best. Good luck with the agencies.
ASO
gurus will call this section "high-income skills"
Things I usually do well
User acquisition
The art of aligning expectations. No black hat secrets. I just make sure that more money comes in than goes out.
Performance
Ad Monetization
Thinking of different ways to increase ARPU in a way that has a positive impact on user retention and user experience.
Monetization
SKAdNetwork & Privacy Sandbox
Simplifying the way to communicate the new changes in attribution and privacy that Apple and Google don't make.
Measurement
App store optimization
Doing the little that can be done today to achieve incrementality. Fundamentals and logic at its best. Good luck with the agencies.
ASO
industry experience
Apps I worked with
Portfolio
Fintech
Goin
Health & Fitness
Motivation
Health & Fitness
I am
Education
Vocabulary
Shopping
C&A
Fintech
Tenpo
Photo & Video
Airbrush
Health & Fitness
Moodlight
Sports
Golf Open Cup
Reference
Facts
Casino
21 Jack
Puzzles
Jigsaw Puzzles
industry experience
Apps I worked with
Portfolio
Goin
Fintech
Motivation
Health & Fitness
I am
Health & Fitness
Vocabulary
Education
C&A
Shopping
Tenpo
Fintech
Airbrush
Photo & Video
Moodlight
Health & Fitness
Golf Open Cup
Sports
Facts
Reference
21 Jack
Casino
Jigsaw Puzzles
Puzzles
industry experience
Apps I worked with
Portfolio
Goin
Fintech
Motivation
Health & Fitness
I am
Health & Fitness
Vocabulary
Education
C&A
Shopping
Tenpo
Fintech
Airbrush
Photo & Video
Moodlight
Health & Fitness
Golf Open Cup
Sports
Facts
Reference
21 Jack
Casino
Jigsaw Puzzles
Puzzles
Background
After +3 years…
Portfolio
Press
Certifications
Monkey Taps
Sr. User Acquisition Manager (Full-time)
2022 - Present
Goin
Performance Manager (Full-time)
2021 - 2022
Winclap
Performance Specialist (Full-time)
2021 - 2022
eGoGames
App Growth Consultant (Contract)
6 Months
BullMetrix
App Growth Consultant (Contract)
3 months
Leadgenios
App Growth Consultant (Contract)
6 months
Background
After +3 years…
Portfolio
Press
Certifications
Monkey Taps
Sr. User Acquisition Manager (Full-time)
2022 - Present
Goin
Performance Manager (Full-time)
2021 - 2022
Winclap
Performance Specialist (Full-time)
2021 - 2022
eGoGames
App Growth Consultant (Contract)
6 Months
BullMetrix
App Growth Consultant (Contract)
3 months
Leadgenios
App Growth Consultant (Contract)
6 months
Background
After +3 years…
Portfolio
Press
Certifications
Monkey Taps
Sr. User Acquisition Manager (Full-time)
2022 - Present
Goin
Performance Manager (Full-time)
2021 - 2022
Winclap
Performance Specialist (Full-time)
2021 - 2022
eGoGames
App Growth Consultant (Contract)
6 Months
BullMetrix
App Growth Consultant (Contract)
3 months
Leadgenios
App Growth Consultant (Contract)
6 months
Blog Section
Articles & Publications
Blog Section
Articles & Publications
Blog Section
Articles & Publications
What top professionals say about me
Shout-out's I didn't pay for
"A smart dude who went from junior padawan to top 0.1% app growth talent in barely a few years. Follow him and his insights, absolute gold."
Thomas Petit
App Growth. Independent. Not ex-Gafam
"Time to shine a light on what Lucas Moscon has been up to. Go Lucas! You're setting the bar for knowledge sharing on Linkedin. LinkedIn: give that guy a top voice badge!"
Marcus Burke
SKAN User Acquisition & Growth Consultant
"Lucas is not only an amazing performance professional but also a guy who thinks out of the box and always goes beyond his scope. If I had to trust somebody for anything related to performance, I would trust Lucas again without a doubt."
David Riudor
CEO at Goin
"Lucas is synonymous with working with someone who is eager to learn about your business model to get the most out of every euro you invest. He is a hard worker and above all a person who will tell you what he really thinks."
David Sanchez-Camacho Garcia
App Growth & Spartapp Co-Founder
What top professionals say about me
Shout-out's I didn't pay for
"A smart dude who went from junior padawan to top 0.1% app growth talent in barely a few years. Follow him and his insights, absolute gold."
Thomas Petit
App Growth. Independent. Not ex-Gafam
"Time to shine a light on what Lucas Moscon has been up to. Go Lucas! You're setting the bar for knowledge sharing on Linkedin. LinkedIn: give that guy a top voice badge!"
Marcus Burke
UX Designer • Aurora
"Lucas is not only an amazing performance professional but also a guy who thinks out of the box and always goes beyond his scope. If I had to trust somebody for anything related to performance, I would trust Lucas again without a doubt."
David Riudor
CEO at Goin
"Lucas is synonymous with working with someone who is eager to learn about your business model to get the most out of every euro you invest. He is a hard worker and above all a person who will tell you what he really thinks."
David Sanchez-Camacho Garcia
App Growth & Spartapp Co-Founder
What top professionals say about me
Shout-out's I didn't pay for
"A smart dude who went from junior padawan to top 0.1% app growth talent in barely a few years. Follow him and his insights, absolute gold."
Thomas Petit
App Growth. Independent. Not ex-Gafam
"Time to shine a light on what Lucas Moscon has been up to. Go Lucas! You're setting the bar for knowledge sharing on Linkedin. LinkedIn: give that guy a top voice badge!"
Marcus Burke
SKAN User Acquisition & Growth Consultant
"Lucas is not only an amazing performance professional but also a guy who thinks out of the box and always goes beyond his scope. If I had to trust somebody for anything related to performance, I would trust Lucas again without a doubt."
David Riudor
CEO at Goin
"Lucas is synonymous with working with someone who is eager to learn about your business model to get the most out of every euro you invest. He is a hard worker and above all a person who will tell you what he really thinks."
David Sanchez-Camacho Garcia
App Growth & Spartapp Co-Founder
Promise you that I’ll reply back within 24 hours.
Promise you that I’ll reply back within 24 hours.
Promise you that I’ll reply back within 24 hours.
© 2024 Lucas Moscon. All rights reserved.
© 2024 Lucas Moscon. All rights reserved.
© 2024 Lucas Moscon. All rights reserved.